In the latest AMA, Julian shared key insights into IXS’s evolving strategy, with a spotlight on the highly anticipated Bitcoin Real Yield product. After months of development, this innovative solution sets IXS apart, marking a significant step forward in bridging the worlds of Bitcoin and traditional finance. Beyond the product launch, Julian discussed the company’s expanding infrastructure, the rising institutional adoption of Bitcoin, and IXS’s ambitions for broader U.S. expansion. Below, we highlight the most important takeaways from the session.
Julian opened by highlighting a critical, yet often unseen milestone, commending the IXS team's efforts in ramping up the platform's infrastructure, both in technology (hardware/software) and human capital. The behind-the-scenes developments are foundational to IXS’s next growth phase.
The most anticipated announcement was the Bitcoin Real Yield, which has been under development for five months due to demand from major Bitcoin holders. IXS’s new product allows Bitcoin to earn real-world yield by linking it to tokenized treasuries and money market funds, creating a more stable and secure alternative to traditional altcoin-based yield protocols.
“What’s equal or better to BTC from our perspective? It’s a tokenized treasury or money market fund… a financial instrument from the real world.”
Unlike many DeFi offerings, IXS stays true to Bitcoin’s tier-one status, providing a low-risk, regulated yield pathway.
Approximately 95% of BTC is idle, presenting a huge opportunity for IXS to onboard capital into RWAs. As compliant BTC investment products become more prevalent, IXS is well-positioned to capture that capital.
Visit Bitcoin Real Yield Landing Page here
IXS’s commitment to regulated innovation sets it apart from many other DeFi projects. With years of licensing and infrastructure development, IXS offers compliant exposure to Real World Assets (RWAs), making it one of the few players globally in this space.
“We’ve spent six or seven years... people copying, plagiarizing... They don’t have license, don’t have product, don’t have anything.”
Access to the Bitcoin Real Yield product is restricted to qualified investors, ensuring compliance and protecting IXS’s proprietary architecture.
The BTC Real Yield program acts as a significant driver for IXS token utility. The product enhances platform usage and economic value through:
Julian emphasized how macroeconomic trends are aligning in IXS’s favor, with growing institutional adoption of Bitcoin and the rise of USD-backed stablecoins. With initiatives like the Genius Act gaining bipartisan support and major banks re-entering crypto, the timing for IXS’s offerings could not be more ideal.
As the market matures, Julian believes the focus is shifting to utility tokens backed by real businesses. Investors are becoming disillusioned with “empty tokens” and are seeking platforms that offer tangible value and licensed operations, IXS being a prime example.
“I feel like finally, we're going to see utility tokens of real platforms massively outperform... PowerPoints and talking a big game.”
With the U.S. regulatory environment becoming more favorable to crypto, Julian sees immense potential in the U.S. market. Key developments include:
Julian envisions the U.S. as a 10,000x opportunity, leveraging its capital, government support, and influence over global regulations.
“America brings 1,000x firepower… and that’s conservative.”
Plans for U.S. expansion include establishing a U.S. entity, obtaining licenses, and onboarding U.S. investors compliantly.
IXS's $6B+ tokenization pipeline is progressing, although some deals have been delayed due to asset quality and verification issues. Julian emphasized that IXS is not an asset originator but rather an infrastructure provider for legal, compliant issuance and trading of RWAs.
IXS remains central to the platform, benefiting from:
“We’re going to do everything we can to drive real value to that cycle.”
The BTC Real Yield program is poised to be the most impactful innovation in the near term, drawing in capital, providing new on-ramps to RWA, and converting idle BTC into real-world returns. Furthermore, ongoing integrations with fintechs, exchanges, and stablecoin issuers are expected to gain major traction by 2026.
Final Outlook
Julian wrapped up the AMA by emphasizing that the rise of Real World Assets (RWA) is not a fleeting trend but a fundamental shift in the market’s structure. With treasuries and yield-bearing tokens now being tokenized, the market is evolving toward a more mature phase where long-term, value-driven investments are increasingly the norm. As more compliant, institutional-grade solutions emerge, RWA will continue to gain traction, reshaping the financial landscape for years to come.
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